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Flow of the week:

Flow of the week – Automate your geolocation dashboard in real-time

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Looking to Automate your geolocation dashboard in real-time but not quite sure how? Look no further, This week’s Flow of the Week shows how one of our customers is using Flows to automate a real-time geolocation dashboard, mapping player logins as they happen. By combining IP-based geolocation with no-code automation, the Flow creates a live, interactive view of player locations, helping businesses spot regional hotspots, flag unauthorised logins, and make faster, smarter decisions around compliance, marketing, and retail expansion.

At the heart of this setup is Flows’ ability to turn every login into actionable location data, instantly and automatically.

 

The Challenge – Turning location data into clear business insight

Many operators don’t have a clear, real-time view of where their players are logging in from—yet this insight is critical for both strategic planning and regulatory compliance.
To make data-driven decisions, businesses need to:

  • Track login locations in real time
  • Visualise high-density player regions
  • Spot underrepresented areas for marketing or support
  • Detect logins from unauthorised or flagged locations
  • Share this data in a clear, accessible dashboard

Managing all of this manually just isn’t practical. Without automation, you risk overlooking valuable insights and falling behind on compliance.

 

Geolocation automation

The Solution – Automating your geolocation dashboards in real-time

Using Flows, the client built an automated dashboard that updates every time a player logs in. The Flow captures the user’s IP, fetches coordinates via a location API, and sends the data to a dashboard displaying two real-time maps.

One shows player clusters via a heatmap. The other displays exact player pins with user IDs—flagging high-risk logins outside authorised areas.

All of it happens automatically, powered by Flows.

 

Here’s how it works:

Trigger at login
Each time a player logs in, the Flow is triggered. This provides a live feed of player sessions across the platform.

Fetch location data
Flows captures the user’s IP address and queries a geolocation API to get latitude and longitude coordinates.

Send to dashboard
These updates power the real-time maps that automate your geolocation dashboards

  • Heatmap view
    Shows high-density player areas across the country. Helps highlight regions with heavy engagement and those with low activity—supporting strategic decisions around marketing, support coverage, and potential retail locations.

  • Player pin view
    Displays individual pins with player User IDs. Helps the team quickly spot logins outside authorised territories and investigate any compliance risks.

Geolocation

Optional alerts
Flows can also trigger an alert if a login occurs from a flagged region—automatically notifying the risk or legal team via Slack or email.

Real-time insight, zero manual effort

This Flow gives your operation a live window into player location data, supporting both growth and compliance.

You can act faster, plan smarter, and make decisions based on real player behaviour, not assumptions.

What You Need

To build this Flow, you’ll need:

  • A login trigger (standard for any platform)
  • Access to player IP addresses

Flows takes care of everything else—from data orchestration to dashboard updates.

Ready to map smarter decisions?

Ready to automate smarter decisions?
With Flows, every login becomes a powerful data point.
Automate your geolocation dashboards to reduce compliance risk, visualise player activity in real time, and unlock smarter expansion strategies—no code required.

Book a demo to see this Flow in action and start turning location data into action with Flows

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