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Nov 14, 2024

App of the month – Unlock automated personalised video content with Seen.io

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Flows has integrated Seen.io into our app marketplace, enabling operators to create automated, personalised video content tailored to their players at lightning speed. 

This powerful integration opens up a world of opportunities for operators to engage with their players through dynamic and automated videos and images. With Seen.io, operators can effortlessly enhance marketing, player onboarding, and in-game support—bringing more creativity and personalisation to player interactions. 

Seen.io and Flows together allows taking your content strategy to the next level. Whether you’re welcoming new players or running targeted campaigns, this integration simplifies the entire process and ensures that each interaction feels personal and relevant – and is delivered at the right time!

Use cases to supercharge your player engagement

The integration of Seen.io into Flows empowers operators to create both cinematic and templated video & image content that’s personalised, automated and scalable. Whether it’s for player onboarding, marketing campaigns, or support, this solution makes engaging with your players effortless.

Here are just a few use-case examples: 

1. Personalised welcome videos for new players

Welcome new players with personalised videos that make them feel like VIPs from the moment they register. Set up a flow to automatically create custom welcome videos that greet players by name, highlight popular games or local betting markets, and add a personal touch by mentioning details like hometown, age, or even fun facts about their area. 

By combining Flows with Seen.io and AI-generated content, you can create unique, engaging onboarding experiences that instantly make players feel at home.

Check out the following example to see how an onboarding could be setup in flows:


This example shows two newly registered users making their through an onboarding flow – and how a templated personalised video could look. SEEN also supports personalisation of cinematic videos, which you can find more examples of on their website.

2. Reduce post-registration drop off

Reduce post-registration drop-off by transforming KYC into a seamless part of the welcome experience. Create personalised video guides that guide players through document submission, making the process feel more like a VIP concierge service than a compliance requirement.

3. Targeted promotions for high-value players

Automate personalised video promotions crafted for high-value player segments, like VIPs and frequent players, to drive engagement and build loyalty. For example, create exclusive offers highlighting upcoming tournaments, tailored game recommendations based on recent activity, or seasonal bonuses that match players’ interests. Deliver content that resonates with player preferences, such as top casino games, local sports events, or VIP-only rewards.

4.Reactivate dormant players

Leverage past usage data to create highly personalised video messages that speak directly to each player’s interests and history on your platform.

For example – when a player hasn’t placed a bet in 30 days, send them a personalised video highlighting upcoming matches in their favourite sports, featuring their past winning bets, and including a tailored bonus offer. Or deliver a personalised video experience a set time after a new player’s first placed bet. 

5. Celebrate victories together with your players

Flows can trigger a personalised celebration video on a game spin event such as when a jackpot is won, automatically sending it to the winner to enhance the moment – and even publish a winner video quickly onsite for everyone to see; with details on the win, where the winner was from, the bet amount and so on

Ready to enhance player engagement with automated, personalized videos? Contact us to explore how Flows and Seen.io together bring innovation and automation to your content strategy.